Latest company updates and industry news


Is Search Engine Submission Necessary? | NYFTY Labs Insights

Is Search Engine Submission Necessary?

In the early days of the internet, "submitting" your website to search engines was a critical first step in getting noticed. You would…
Continue reading
Strategic Use of Images in Search Engine Optimization

Strategic Use of Images in Search Engine Optimization

Many site owners treat images as mere decoration—something to break up walls of text. This is a missed opportunity. When used strategically, images…
Continue reading
Google now discounts all reciprocal links

Google Now Discounts All Reciprocal Links

For a long time, reciprocal links—"I'll link to you if you link to me"—remained at the forefront of most inbound linking strategies. It…
Continue reading